From Guesswork to Precision: How AI is Changing the Way Brands Understand Customers
When Marketing Was a Guessing Game Remember when marketing used to feel like throwing spaghetti at the wall and just… hoping something stuck? Yeah, me too. You’d launch a campaign, cross your fingers, and then wait weeks—sometimes months—to see if it actually worked. It was part science, part gut feeling, and, honestly, part pure luck….
